I learned how to collaborate with 13 individual people and come to one solution.
Wieden+Kennedy has some big front doors. And big doors would make a regular welcome mat seem slightly out of place.
That idea was the inspiration for our first collaborative 12 project. It was the beginning of the year and we wanted to let the agency know that we were in the building.
So we decided to make a big a** welcome mat that so modestly said just that.
Role: Thinker, Maker